A Cut Above: Kylie Hayes Makes Her Mark in The Ned Prix de Fashion Debut

Kylie Hayes, co-owner of Moha Hairdressing with her husband and a seasoned professional with over 30 years in the fashion and hairdressing industry, showcased her creative flair in becoming a grand finalist in The Ned Prix de Fashion 2025 – her first year of competing in the national racewear final.

Qualifying on what was Melbourne Cup Day 2024 at Wingatui Racecourse in Dunedin, Kylie brought her signature creative style to the prestigious national racewear final, held here at Ellerslie Racecourse in March 2025.

A proud mother of three daughters, Kylie balances her thriving career with family life, continually drawing inspiration from New Zealand’s vibrant fashion landscape.

Can you share any memorable or unexpected moments from the competition day that stood out to you?

I really enjoyed meeting new ladies who offered me their knowledge from participating. It was my first year entering The Ned Prix de Fashion and my first time at Ellerslie Racecourse – I was mesmerised by the colour and creativity.

What was the inspiration and creative process behind your ensemble? What elements or themes did you aim to showcase?

I won my local area with a classic black and white ‘Dior-inspired’ silhouette even though my cousin advised me that black and white should only be worn at Derby Day.

For The Ned Prix de Fashion I had the most magnificent magenta-coloured gown repurposed and had so much joy creating my own headpiece to complement the dress.

The contrasting colours of magenta and hues of orange were definitely eye-catching.

How long did it take to prepare for the competition, and what were some of the challenges you faced during the process?

I started collecting pieces from November of last year.

Whilst researching, I was drawn to the most beautiful headpiece from the UK that was valued at $2.5k. I decided I would make my own, so my challenge was to source good-quality millinery to achieve this.

How do you ensure your personal style shines through while also meeting the judging criteria for a competition like this?

I heard someone say at a local event, “If you don’t love it, don’t wear it.” I’ve always believed clothes have transformative power.

How has New Zealand’s unique fashion landscape influenced your style and approach to racewear? Are there local designers or milliners that inspire you?

New Zealand has so many fabulous creatives – I’m inspired by so many different avenues.

What advice do you have for anyone wanting to compete in The Ned Prix de Fashion 2026?
It’s important to tell ‘your story’ from head to toe and make your look seamless, comfortable and cohesive.

Balance is a key consideration.

What’s next for you?

I’ll be entering my latest Hairdressing Collection into the upcoming awards in the hope of being named NZ Hairdresser of the Year.

I’m also a mother of three daughters and will be supporting their aspirations.